IDRAC (Institut de recherche en action commerciale)
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About IDRAC (Institut de recherche en action commerciale)
IDRAC, or Institut de recherche en action commerciale, is a prominent French business school that focuses on delivering high-quality education in commerce and management. Established with the aim of promoting research and practical applications in business, IDRAC has developed a strong reputation for its innovative programs and commitment to student success. The institution offers a diverse range of degree programs that prepare students for various roles in the business world. With a focus on experiential learning, IDRAC emphasizes the importance of real-world experience and industry connections in its curriculum.
Popular Degree Programs: Bachelor in Business Administration, Master in Marketing, MBA in International Business, Bachelor in Digital Marketing
Popular Lectures: Marketing Strategies, Consumer Behavior, Business Ethics, Digital Transformation in Business
Faculties: Faculty of Business Administration, Faculty of Marketing, Faculty of International Business
City: Lyon
Year of Establishment: 1955